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Email is one of the best marketing channels that you can’t ignore. Research shows that email generates $38 for every $1 spent. This means...
Here are the 7 deadly sins of Cold Emailing, or the most recurring errors people do when sending out cold emails.
You write follow up emails to don’t get replies? Your follow-up email is ignored? E-mail is one of the quickest ways to get in...
Inspired by Account Based Marketing, Account Based Sales Development (ABSD) takes the principles of ABM and adapts them to business development.
Improving the effectiveness of your sales team, optimizing your activity and organizing your work environment in order to reach your objectives in terms of...
Sales prospecting methods are a necessary part of a company’s sales strategy. Indeed, the definition of a global sales and marketing strategy is itself...
Big Data, a true competitive asset, is revolutionizing sales prospecting. It is a fact that our society is more and more connected every day...
Transforming a lead into a brand ambassador is a considerable lever that is characterized by many actions. In fact, brand ambassadors can effectively promote...
In France, many B2B companies focus their sales prospecting methods on phoning, or said otherwise, on cold calling. Conversely, cold emailing is often associated...
Social Media’s influence is inevitable and should not be considered only as private communication channels only. They are also a great tool for businesses!...