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Before officially launching yourselves into the huge pool of sales prospecting through email, through outbound services, you must decide which solution to choose. It’s important...
It’s often thought that the role of the Customer Success Representative is simply to take care of customer support and reply to any questions....
Most of us are used to using a Customer Relationship Management, or CRM tool. This development, which allows us to consolidate all our customer...
In order to find new leads, marketing strategy is constantly reinventing itself. Among the latest trends, you must have heard about Inbound Marketing, or...
The B2B sales cycle can be divided into 7 big key cycles after defining who is responsible: prospecting, the pre-approach, the approach, the presentation,...
How to acquire new B2B customers ? Here’s a list of acquisition channels used to find new customers in B2B.
Do you want to focus on the prospects with the most potential ? There is how define your Ideal Customer Profile.
B2B emailing is hard, especially when you are prospecting. Here are 12 tips to improve you emails and your emailing strategy.
This situation happened to all of us at least once : you want to send an e-mail to someone, but don’t know his or her...
Entrepreneurship is a tough experience. This is a true journey for startups : sometimes good, sometimes bad or a bit of both. But entrepreneurship...