Outbound Sales

How do the best SDR qualify their prospects?

The role of the Sales Development Representative (SDR) is to decide whether a hot prospect is qualified enough to pass on to an Account...
Layla
1 min read

Analyze the statistics of your prospection emails

The secret for easily optimizing your prospection emails is knowing how to interpret their results! Don’t be afraid of marketing reporting anymore; adapt your...
Layla
2 min read

10 Tips for Becoming a Prospection Jedi

Prospection may be a time-consuming and tedious task if you don’t master it. So here are 10 Jedi Master tips to improve the effectiveness...
Layla
4 min read

When should I implement an outbound prospecting strategy?

Outbound prospecting strategy is what keeps the sales cycle going because it provides leads to the Sales Development Representatives. A sales team with no...
Layla
1 min read

How to write performing prospecting emails? [Ebook]

Before writing prospecting emails, it is important to appropriate basics concepts of prospecting machine. Indeed, emails templates, even very powerful, go together with a...
Layla
2 min read

What is Cold Calling 2.0 ?

Cold Calling 2.0 is a prospecting technique allowing you to prospect new accounts without Cold Calling. Cold Calling a prospect means that he does...
Layla
1 min read

Difference between Marketing Qualified Lead & Sales Qualified Lead?

In the ideal sales cycle, before becoming a client, your prospect is going to go through several qualification stages. Your prospect will evolve into...
Layla
2 min read

7 mistakes made in your Cold Emailing

Here are the seven deadly sins of Cold Emailing; the most frequent errors when you send cold emails for prospecting.
Layla
1 min read

Inbound Marketing vs Outbound Sales

If the role of the salesperson used to be producing more business opportunities, that’s no longer the case today. The internet now allows prospect...
Layla
1 min read

What is Lead Relationship Management? [Infographic]

Most of us are used to using a Customer Relationship Management, or CRM tool. This development, which allows us to consolidate all our customer...
Romain Simon
1 min read