12 Stories by Romain Simon
Email is one of the best marketing channels that you can’t ignore. Research shows that email generates $38 for every $1 spent. This means...
Here are the 7 deadly sins of Cold Emailing, or the most recurring errors people do when sending out cold emails.
You write follow up emails to don’t get replies? Your follow-up email is ignored? E-mail is one of the quickest ways to get in...
Before officially launching yourselves into the huge pool of sales prospecting through email, through outbound services, you must decide which solution to choose. It’s important...
It’s often thought that the role of the Customer Success Representative is simply to take care of customer support and reply to any questions....
Most of us are used to using a Customer Relationship Management, or CRM tool. This development, which allows us to consolidate all our customer...
In order to find new leads, marketing strategy is constantly reinventing itself. Among the latest trends, you must have heard about Inbound Marketing, or...
The B2B sales cycle can be divided into 7 big key cycles after defining who is responsible: prospecting, the pre-approach, the approach, the presentation,...
How to acquire new B2B customers ? Here’s a list of acquisition channels used to find new customers in B2B.
B2B emailing is hard, especially when you are prospecting. Here are 12 tips to improve you emails and your emailing strategy.