{"id":1133,"date":"2016-01-14T09:00:32","date_gmt":"2016-01-14T08:00:32","guid":{"rendered":"http:\/\/blog.datananas.com\/fr\/?p=1133"},"modified":"2019-10-01T13:24:10","modified_gmt":"2019-10-01T11:24:10","slug":"cold-calling-btob-2-0-par-la-team-predictable-revenue","status":"publish","type":"post","link":"https:\/\/blog.datananas.com\/fr\/cold-calling-btob-2-0-par-la-team-predictable-revenue\/","title":{"rendered":"Cold Calling BtoB 2.0 par l’\u00e9quipe de Predictable Revenue"},"content":{"rendered":"

Le Cold Calling BtoB 2.0 est d\u00e9sormais incontournable dans les strat\u00e9gie de prospection des entreprises. Il est alors int\u00e9ressant de regarder comment l’\u00e9quipe de Predictable Revenue applique ses propres conseils. Voici donc les diff\u00e9rents emails que j’ai re\u00e7us, suivis de quelques commentaires.<\/p>\n

<\/p>\n

Le Cold Calling BtoB 2.0 d’apr\u00e8s Predictable Revenue<\/h2>\n

Email #1 : Quick question<\/h3>\n

Hi Romain,<\/p>\n

Do you use Salesforce?<\/p>\n

Best,
\nJeff<\/p>\n

—
\nJeff Summers
\nExecutive Assistant
\nwww.predictablerevenue.com<\/p><\/blockquote>\n

Email #2 : Re: Quick question<\/h3>\n

Hi Romain,<\/p>\n

I sent you an email a few days ago, did you see it?<\/p>\n

Best,
\nJeff<\/p>\n

—
\nJeff Summers
\nExecutive Assistant
\nwww.predictablerevenue.com<\/p><\/blockquote>\n

Email #3 : Re: Quick question<\/h3>\n

Hi Romain,<\/p>\n

Just following up with you to see if you would like to touch base for a quick call to learn more about Predictable Revenue. We would love to learn more about your goals and how we could help.<\/p>\n

Are you in the market for an outbound sales solution to support your sales team?<\/p>\n

Best,
\nJeff<\/p>\n

—
\nJeff Summers
\nExecutive Assistant
\nwww.predictablerevenue.com<\/p><\/blockquote>\n

Ce qu’il faut retenir :<\/h3>\n

Il est int\u00e9ressant de constater plusieurs choses concernant le Cold Calling BtoB 2.0 :<\/p>\n

\n
    \n
  • Le concept des emails \u00ab\u00a0Short and sweet\u00a0\u00bb est pouss\u00e9 au maximum : une ligne avec une question.<\/li>\n
  • Le but des emails n’est pas de vendre, mais d’engager la conversation<\/li>\n
  • Tout est fait pour que les emails aient l’air d’avoir \u00e9t\u00e9 envoy\u00e9s manuellement. Chaque email de relance comporte les pr\u00e9c\u00e9dents emails en r\u00e9ponse comme si Jeff avait fait r\u00e9pondre \u00e0 la main. pr\u00e9c\u00e9dent email. Son pr\u00e9nom est m\u00eame indiqu\u00e9 deux fois comme s’il avait oubli\u00e9 que son logiciel de messagerie ajoutait sa signature.<\/li>\n<\/ul>\n<\/blockquote>\n

    Ces diff\u00e9rents exemples issus de la m\u00e9thodologie Cold Calling BtoB 2.0 de Predictable Revenue vous aiguilleront dans la mise en place d’une campagne de prospection B2B performante. Si vous d\u00e9sirez profiter de nos conseils en mati\u00e8re de r\u00e9daction de vos emails de prospection ou sur le Cold Calling BtoB 2.0 plus g\u00e9n\u00e9ralement, n’h\u00e9sitez pas \u00e0 profiter de notre ebook : 28 templates d’emails de prospection.<\/p>\n

    \n

    Ebook – Mod\u00e8les d’emails de prospection efficaces
    \nConsulter dans l’academy<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Le Cold Calling BtoB 2.0 est d\u00e9sormais incontournable dans les strat\u00e9gie de prospection des entreprises. Il est alors int\u00e9ressant de regarder comment l’\u00e9quipe de Predictable Revenue applique ses propres conseils. Voici donc les diff\u00e9rents emails que j’ai re\u00e7us, suivis de quelques commentaires.<\/p>\n","protected":false},"author":1,"featured_media":1964,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":""},"categories":[5,140],"tags":[23,102,141],"yoast_head":"\nCold Calling BtoB 2.0 par l'\u00e9quipe de Predictable Revenue | Datananas<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez tous les conseils de l'\u00e9quipe Predictable Revenue concernant le Cold Calling BtoB 2.0, \u00e0 appliquer quotidiennement et en toute simplicit\u00e9.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.datananas.com\/fr\/cold-calling-btob-2-0-par-la-team-predictable-revenue\/\" \/>\n<meta property=\"og:locale\" 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