Outbound Sales

Account Based Sales Development

Inspired by Account Based Marketing, Account Based Sales Development (ABSD) takes the principles of ABM and adapts them to business development.
Layla
1 min read

Which sales prospecting strategy should you adopt?

Improving the effectiveness of your sales team, optimizing your activity and organizing your work environment in order to reach your objectives in terms of...
Jerome Smidt
2 min read

Comparing sales prospecting methods

Sales prospecting methods are a necessary part of a company’s sales strategy. Indeed, the definition of a global sales and marketing strategy is itself...
Jerome Smidt
3 min read

How Big Data overturn the B2B prospecting?

Big Data, a true competitive asset, is revolutionizing sales prospecting. It is a fact that our society is more and more connected every day...
Jerome Smidt
1 min read

How can you turn a client into an ambassador?

Transforming a lead into a brand ambassador is a considerable lever that is characterized by many actions. In fact, brand ambassadors can effectively promote...
Jerome Smidt
1 min read

Why you should specialize your sales agents?

There are many benefits to specializing your sales agents. Here are some of the specializations that you can do and a few reasons why...
Layla
2 min read

How to build your B2B sales machine? [Ebook]

B2B sales machine must be efficient and for that you have to create a worfklow optimized for your sales campaigns. Different methods exist on...
Layla
1 min read

How to write performing prospecting emails? [Ebook]

Before writing prospecting emails, it is important to appropriate basics concepts of prospecting machine. Indeed, emails templates, even very powerful, go together with a...
Layla
2 min read

Inbound Marketing vs Outbound Sales

If the role of the salesperson used to be producing more business opportunities, that’s no longer the case today. The internet now allows prospect...
Layla
1 min read

Which Marketing strategy is the most profitable?

In order to find new leads, marketing strategy is constantly reinventing itself. Among the latest trends, you must have heard about Inbound Marketing, or...
Romain Simon
1 min read